Privacy Policy

Effective Date: 16 May 2018

As data controller for its respective country, each of the subsidiaries identified in the chart below (collectively, “we” or “our”) respect the privacy of our users and business partners (collectively, “you” or “your”). We have implemented this privacy policy to explain how we use and protect personal information we gather by means of our platform (collectively, the ARMS Application).

CountryData ControllerContact Information
United KingdomEnterprise Rent-A-Car UK LimitedEnterprise Privacy Questions
Enterprise House
Melbourne Park, Vicarage Road
Egham Surrey TW20 9FB
IrelandERAC Ireland LimitedEnterprise Privacy Questions
Unit 4 Lyncon Court
Snugborough Road
Blanchardstown Business Park, Dublin 15

Please note: this Privacy Policy covers the collection and use of personal data for users of the ARMS Application only. Use of personal information for providing car rental services is governed by the above Data Controller's Global Privacy Policy located at: United Kingdom and Ireland.

The Types of Information We Collect

Personal Information

We collect personal information about you in connection with the ARMS Application. When such information is gathered, we will collect the minimum amount necessary to (i) facilitate your requests and to (ii) improve the ARMS Application and your user experience. The personal information we collect includes:

You may also provide us information about individuals’ reservation and rental data, insurance claim information, vehicle information, and repair status. You and your organization agree that you have secured the appropriate lawful basis to provide the ARMS Application with this information.

Information Collected and Stored Automatically

By visiting the ARMS Application, certain information may be automatically provided to us by your device. For each visitor to the ARMS Application, our platform automatically recognizes the visitor’s domain name or IP address. An IP address is a number assigned to your device when you connect to the Internet. As part of the protocol of the Internet, webservers can identify your device by its IP address. In addition, we may collect your browser type and operating system, mobile device brand, model, mobile operation system and carrier (if applicable).

In addition, we may collect your browser type and operating system, mobile device brand, model, mobile operation system and carrier (if applicable).

Cookies & Similar Technologies

Cookies are short strings of text sent from a web server to a web browser when the browser accesses a website. We use strictly necessary cookies, which are essential in enabling you to move around the platform and use its features. Without these cookies, services you have asked for such as remembering your login details cannot be provided. We do not save passwords or other sensitive information in cookies unless allowed by your organization.

How Collected Information Is Used

We use the information we collect for the following purposes:

PurposesLawful basis
1 To facilitate the authorization, extensions and updates to vehicle rental for a claimant, insured or other company approval process The processing is necessary (i) for the performance of a contract to which the claimant/your organization is a party or in order to take steps at the request of the claimant/your organization prior to entering into a contract, (ii) our legitimate interest (i.e. processing for preventing fraud), and/or (iii) for compliance with a legal obligation. In certain limited circumstances and where required by law, the processing will be based on consent (e.g. electronic direct marketing, cookies).
2 To provide vehicle repair status
3 To allow direct billing for approved transactions
4 To assist with transactions, such as reserving and extending rental vehicle authorizations
5 To service your account with us, respond to your questions and contact you when necessary
6 To assist us in providing better products and services
7 To compile statistics and analysis about the ARMS Application and services that are used to enable us to provide better service, products, features and functionality to you and other users in the future
8 To protect our rights and property The processing is necessary (i) for compliance with a legal obligation and/or (ii) for the establishment, exercise or defense of legal claims or whenever courts are acting in their judicial capacity.

Data Retention

Except where prohibited by law, we retain information we collect for commercially reasonable periods of time or in accordance with specific policies. Information collected for a specified purpose will only be used for that purpose and, after a reasonable period of time, will no longer be actively stored when that purpose has been fulfilled. Inactive data may, however, continue to be used for statistical, archiving, and other analytical purposes.

With Whom the Information Is Shared

Internally and with our Service Providers

We disclose the information we collect from and about you to our subsidiaries and service providers acting on our behalf for the purpose of providing the transactions you have requested. Our affiliates, providers and our subsidiary employees in our IT, rental operations, and help desk divisions use your information, as described in this Privacy Policy.

Legal or Sale

We also disclose your information to other third parties: (1) when required by law or in response to legal process; (2) without legal process in response to a request from law enforcement relating to a criminal investigation; (3) to protect our rights, privacy, safety or property, or of the public; (4) for administrative, technical support or other business purposes to provide our services to you, analyze our data, or to maintain and improve our services (subject to confidentiality agreements as appropriate); (5) to permit us to pursue available remedies or limit damage that we may sustain; (6) to enforce the terms of any agreement or the ARMS Application; (7) to process any transaction with our subsidiaries, affiliates or licensee/franchisee located in the country in which you may place a reservation; (8) if the rights of another individual might be violated and; (9) otherwise with your consent.

Enterprise Holdings Inc., its subsidiaries or its affiliates may sell or buy other businesses or entities. In such transactions, personal information may be one of the transferred business assets. Also, in the event that the ARMS Application or substantially all of its assets are acquired, your personal information may be one of the transferred assets. You will be notified via email or prominent notice on the ARMS Application for thirty (30) days of any such change in ownership or control of your personal information.

Transfers and Processing

Information you provide in using the ARMS Application services is processed and stored in the United States.

When transferring personal data to countries outside the European Economic Area, we comply with European Union law by using standard contract clauses approved by the European Commission, or by adopting other means to ensure that adequate safeguards are applied.

Correcting or Changing Your Information/Questions

The entity which employs you is the entity responsible (i.e. the data controller) for data in the ARMS Application.

The accuracy and completeness of the information we collect is very important to us and we make efforts to ensure that the information we have is accurate and up-to-date. If you (i) have questions about the ARMS Application use of your personal information or (ii) would like to review, amend, correct, update or delete personal information about you, limit how we use it, please contact your employer's representatives/management.

We reserve the right not to allow access to your information if we believe in good faith that such disclosure is prohibited by law or if the rights of another individual might be violated.

Changes in Terms

We will update this Privacy Policy to reflect changes to our information practices. If we make any material changes, we will notify (i) you, (ii) your organization/employer by e-mail and/or (iii) by means of a notice on this platform prior the change becoming effective. We encourage you to periodically review this page for the latest information on our privacy practices.